European Car Rental Plc (ECR)
European was acquired from the Blue Boar Group and built into a significant daily rental and vehicle leasing Company operating with 3,500 vehicles across the UK with a Head Office in Milton Keynes
The Company was sold to Sixt SE a German multinational car rental company with about 2,100 locations in over 105 countries. ECR was the basis for SIXT’s entering into the UK market.
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